SAN FRANCISCO, CALIFORNIA COMMERCIAL PHOTOGRAPHER + DIRECTOR: OUTDOOR & FITNESS LIFESTYLE - KAARE IVERSON

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Lifestyle Advertising Campaigns for Treasure Island Development Group

Treasure Island Development Group is currently redeveloping one of the hottest pieces of real estate in the Bay Area, 600 acres of Treasure & Yerba Buena Islands smack in the middle of the Bay Bridge.

Over several campaigns with multiple agencies the brief has aimed to create accessible, authentic, emotive photo & video of the future lifestyle on the island.

Photography + Direction: Kaare Iverson
Agencies: The Agency Creates, ERA Co, Studio Fabric
Producer: Daniel Dobers
DP: Coldwater Collective
Stylist: Lisa Moir
H&M: Sarah Ashton
Digital Techs: Stephanie Meyers, Chris Dirker, Paulo Placencia
Assistants: Nolan Dean, Zak Gonzales
Post-Production: Bahawk, The Post Shop

California Lifestyle advertising photography San Francisco - father and son on shoulders Drone landscape photograph of Point of Infinity, the Bay Bridge, and San Francisco at sunset Leica POV lifestyle photography cheers at sunset in San Francsico. Lifestyle advertising photography of urban runners for real estate development company. Ad campaign photo - man walking down a newly developed street animated gif video - treasure island outdoor lifestyle montage Lifestyle ad campaign photography shot in California - man on a high end road bicycle Ad campaign photography - two women with yoga mats walking down a beach San Francisco lifestyle photography ad campaign of three friends at a restaurant on Treasure Island Lifestyle storytelling ad photo of downtown SF reflected in a window. Editorial lifestyle photography of man's feet in sand while he carries a SUP Commercial photography for Treasure Island, California - man on a SUP in water - shot in California Outdoor active older couple lifestyle photography for advertising - couple hugging on beach Advertising photography - lifestyle image of couple playing frisbee with dog Outdoor pet lifestyle photography for Treasure Island - dog in Clipper Cove Outdoor lifestyle advertising photography - yogi meditating on beach Active outdoor lifestyle photography - two cyclists on Treasure Island Lifestyle photography for ad campaign on Treasure Island - friends arrive at restaurant Creative lifestyle photography - outdoor picnic blanket flip Chill outdoor lifestyle photography - friends on a picnic blanket in San Francisco Advertising lifestyle detail photography of friends on a picnic blanket. San Francisco lifestyle photography - a dog and her woman on the sidewalk Outdoor lifestyle urban cyclist silhouette photograph Lifestyle photography for advertising - couple with dog on Treasure Island Ad campaign lifestyle photography for Treasure Island - colorful summer food scene Lifestyle real estate and resort photography - two men leave a restaurant with takeout food Cute outdoor lifestyle moment photography - man and child making sandcastles Food lifestyle photograph of a cocktail on a gold bartop Outdoor lifestyle landscape photography at Point of Infinity public art park Outdoor urban lifestyle moment with three friends at sunset POV lifestyle photography - view from a water taxi window of the lighthouse at Yerba Buena Island Lifestyle advertising food photography - ceviche bowl in San Francisco Casual outdoor lifestyle photography of a couple walking a dog on the beach at Clipper Cove Lifestyle detail photograph of a woman smelling flowers in San Francisco Moody lifestyle photography of a woman walking under hanging plants Yoga lifestyle meditation detail advertising photography with San Francisco Skyline